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As a graphic & web designer, I’m passionate about harnessing my creativity and collaborating with women who are making a positive impact in the world. I firmly believe that design has the power to elevate and amplify their voices, and I’m dedicated to creating clean, modern and functional designs that not only look good but also serve a purpose.
I’m so glad you have found me. I’ve been a designer for over 10 years working in everything from magazine print publishing to property marketing & design. I opened my own creative studio in 2021 out of a desire to have a more freedom creatively, to use my skills and experience for good – to lift other women and allow them to experience success in their fields.
The women I work with are putting awesome stuff out into the world. From psychologists to environmentalists to women working in the arts. It is a joy and privilege to play a part in helping these women to make an impact through my design expertise.
My sunny little studio is based on the Gold Coast. When I’m not tapping away at my faithful MacBook, you’ll find me playing board games or Mario Kart/Party with my husband & two kids, reading a Brene Brown or Glennon Doyle book, walking around the lake engrossed in a podcast, writing endless lists or relaxing with a savvy b and some trash tv.
create – lift – share – magnetise
My mission is to empower female-led businesses who are making a positive impact by providing exceptional design solutions and fostering a collaborative creative partnership. I aim to be their trusted ally, guiding them through the design process, understanding their unique visions, and delivering outstanding results that elevate their brands. By combining expertise, passion, and a deep commitment to their success, I strive to help them stand out in their industries and create a lasting impact on their target audience.
A full service creative studio, I provide design solutions across three core areas: branding design, website design and graphic design (graphic design is encompassed in VIP intensive design days).
I design thoughtful, memorable and impactful visual brand identities and websites which tell a story and get brands noticed. My design style is clean, modern and feminine, with the design purpose and user experience as my north star.
I value building strong connections with my clients, understanding their unique visions and goals, and creating designs that reflect their brand essence. By fostering these deep connections, I establish a solid foundation for collaboration and trust. Through open dialogue and empathetic listening, I ensure that every design I create is not only visually captivating but also an authentic expression of their brand’s identity, enabling them to forge meaningful connections with their audience.
I believe in the power of collaboration and working closely with my clients to bring their ideas to life. I foster a collaborative approach that encourages open communication and mutual understanding. By establishing a creative partnership, I ensure that my clients’ voices are heard, their expertise is valued, and their aspirations are fully realised. Together, we embark on a transformative journey, combining our collective strengths to co-create designs that exceed expectations and drive their businesses towards success.
I genuinely care about my clients and their success. I invest time and attention to detail in every project, ensuring that the designs I create are not only visually stunning but also aligned with my clients’ values and aspirations. By immersing myself in their brand story and understanding their journey, I craft designs that evoke an emotional connection and resonate authentically with their audience. With a deep sense of care, I am dedicated to nurturing their growth and helping them achieve their goals.
Creativity is central to my life’s purpose and at the heart of everything I do. I pride myself on bringing a fresh perspective, innovative thinking, and imaginative designs to my clients. By infusing each project with creativity, I aim to spark inspiration, captivate audiences, and elevate brands to new levels of success. I believe that creative solutions have the power to make a lasting impact and create meaningful connections.
Genuine connection and boundless creativity are impossible without courage. They are the catalysts that enable us to make a profound impact on the world. As Brene Brown wisely expressed, “It means showing up and letting yourself be seen, despite the risk.” Embracing this mindset, we fearlessly embrace vulnerability, stepping into the arena of possibility.
Trust is the foundation of any successful partnership. I strive to earn the trust of my clients by consistently delivering high-quality designs, maintaining transparent and honest communication, and respecting their unique perspectives. Through trust, we create a safe and supportive space where ideas can flourish, enabling us to achieve remarkable results together.
My phone and air pods!
PRE-KIDS: Seeing snow covered Christmas trees in Japan or having drinks in the outdoor hot tub in Canada while it snowed
POST KIDS: Family swims in the ocean at Noosa
Podcast: Armchair Expert
Music: Taylor Swift or something indie/folk
TV on while I work: Dawson’s Creek, Mad Men, the OC
Morning: Decaf nespresso at home, lactose free flat white when I’m out and about
5pm somewhere: usually a savvy b but a bubbles when I’m with my gals and a red in winter
Too many to list.. let’s go with some genres. Sci fi, war, and Harry Potter (that’s a whole genre right?)
I would probably own a shop with my sister selling crystals, candles and good vibes
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GOLD COAST, QUEENSLAND
