Strategic design for creative founders evolving into their next chapter

You’ve evolved — but your branding hasn’t. You’re more established, more intentional, and ready for design that reflects the business you’re actually running now (not the one you DIY’d three years ago).

I work with creative founders and entrepreneurs to shape brands, websites, and visual systems that bring clarity, credibility, and creative alignment to your next stage of growth.

Strategic Rebranding Design

Your brand, but grown up

We’ll strip things back, figure out what’s really you, and rebuild so your message, visuals, and overall vibe match the business you’ve actually become. It’s more than swapping fonts and colours — it’s making sure your brand clicks with the right people and sets you up for the kind of growth you actually want.

Custom WordPress Websites

Captivate. Connect. Convert.

I design WordPress sites that feel effortless to navigate and unmistakably you — built to guide the right people from “ooh, interesting” to “where do I sign?”. Whether you’re re-launching, shifting your focus, or finally saying goodbye to that clunky DIY job, we’ll create a site that shows your value clearly and feels like a natural extension of your brand. The goal? A site that builds trust, draws in the right clients, and quietly does the heavy lifting in the background while you get on with running your business.

VIP Intensive Design Days

Design, done in a day

Got a list of design to-dos gathering dust? This is your fast-track pass. In a VIP Day, I clear my calendar and focus solely on your brand — whether that’s building a launch sales page, refreshing your website, creating marketing assets, or whipping up brand templates that’ll save you hours later. We work together, make decisions quickly, and tick off more in one day than most projects manage in weeks. It’s efficient, collaborative, and deeply satisfying (like finally deleting 3,000 unread emails).

Retainer Packages

design help on tap, whenever you need it

Design tasks have a knack for showing up at the worst possible time — mid-launch, mid-holiday, or mid-mental-overload. One week you need a lead magnet, the next it’s a website tweak, a campaign landing page, or a fresh set of social templates.

With a retainer package, you’ve got a designer who already knows your brand, your style, and your goals — ready to jump in and get it done. I’m here every month to keep your brand consistent, your deadlines on track, and your to-do list blissfully shorter.

heidi designing ipad

What's it like to work with me?

"I’ve worked with Heidi on multiple projects, and I keep coming back to her because she’s a dream to work with. She has a real knack for understanding a creative idea and bringing it to life, and she makes the whole process feel easy, efficient and genuinely collaborative. Everything she’s delivered has been creatively on-point, and she’s helped me out of a few tight spots (and last-minute requests) with patience and professionalism. Couldn’t recommend her more."
sy mason copywriter
Sy Mason
Sidenote Copy
"I hired Heidi to do the branding for my soon to be launched business and I was so happy with the results! She was a dream to deal with and because of her thorough briefing process she really nailed what I was looking for. She is super professional, trustworthy and got the job done in the timeframe we agreed on."
meredith cameron
Meredith Cameron
Plastic Free Me
"Heidi is THE BEST! She's fast, efficient and has a true talent for design, adding much depth to our work. Heidi works with a minimalist brief to really bring our projects to life across re-brands, websites, print publications, infographics, sales pages and more"
Samantha Morris headshot
Samantha Morris
Wombat Creative
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Clever design solutions for creatives & service-based entrepreneurs so you can amplify your message and make a meaningful impact

Please let me know what service you are most interested in so I can tailor any email communication to your needs.